Use the Following Table from a Cluster Analysis to Answer

question 71

Multiple Choice

Use the following table from a cluster analysis to answer the following questions.
Agglomeration Schedule for Centroid Hierarchical Cluster Analysis

-At the point where 7 clusters remain and the centroid distance is 0.617,the Schlitz beer joins which cluster of beers?

• A) Coors and Hamm's
• B) Miller Lite and Schlitz Light
• C) Stroh's Bohemian and Heileman's Old Style
• D) Budweiser and Lowenbrau

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Definitions:

Distribution of Sales

The analysis or allocation of sales among different categories, regions, or periods to understand the pattern or strategy of sales.

Contribution Margin

The amount by which a product's sales price exceeds its variable costs, indicating how much it contributes towards covering fixed costs and generating profit.

Sales Revenues

The income received by a company from its sales of goods or the provision of services, before any expenses are deducted.

Variable Costs

Variable expenses directly linked to the operational scale of a business.