Use the Following Table from a Cluster Analysis to Answer

question 31

Essay

Use the following table from a cluster analysis to answer the following questions.
Agglomeration Schedule for Centroid Hierarchical Cluster Analysis

-If the researcher were to stop after the centroid distance of 0.683 with 6 remaining clusters,identify each cluster and which brands are in it.

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Definitions:

Original Memory

The initial, untouched memory of an event or information before it is potentially altered by various factors.

Misinformation

False or inaccurate information that is spread, deliberately or unintentionally, which can influence people's perceptions and decisions.

Negative Emotions

Emotions that are typically associated with unpleasant feelings or experiences, such as sadness, anger, fear, and frustration.

Positive Emotions

Feelings that are enjoyable and bring happiness, such as joy, contentment, and love, which can improve well-being and social interactions.