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The Overall Goal of Conjoint Analysis Is to Measure the "Part

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The overall goal of conjoint analysis is to measure the "part worths" or "importance utilities" using information provided by respondents,such as rankings,ratings,or choices.


Definitions:

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The raw substances or components that are used as the basis for a chemical reaction or manufacturing process.

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A sedimentary rock composed mainly of skeletal fragments of marine organisms such as coral, forams, and mollusks.

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Devices used in the uranium enrichment process that rapidly spin gas to separate isotopes, particularly to increase the percentage of uranium-235 for use in nuclear reactors or weapons.

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