Which of the Following Action Elements Is Required for Successful

question 7

Multiple Choice

Which of the following action elements is required for successful Marketing (Big M) ?

• A) Aligning all internal organizational processes and systems around the product
• B) Ensuring that everyone in an organization understands the concept of customer orientation
• C) Find somebody at the lower level of the firm to consistently champion this Marketing (Big M) business philosophy
• D) Remembering the fact that the marketing department is where Marketing (Big M) takes place
• E) Creating market-driven, not market-driving, strategies

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Definitions:

Sensitive Period

A time in an organism’s development when a particular experience has an especially profound effect.

Plasticity

The ability of the brain to change and adapt as a result of experience, learning, or injury.

Development

A process of growth, progression, or evolution in any aspect, such as biological, psychological, or socio-economic areas.

Biology

The scientific study of living organisms and their interactions with each other and their environments.