High Customer Involvement Plays a Major Role in the Determination

question 60

True/False

High customer involvement plays a major role in the determination of service quality.

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Definitions:

Avoidance Response

A behavior that aims to prevent the occurrence of an unpleasant experience or situation by avoiding the stimulus that leads to it.

Unconditioned Response

An innate, involuntary response to a stimulus that happens without any previous education or conditioning.

Rowdy

Behaving in a noisy, disorderly, and often disruptive manner, typically as a part of a group or gathering.

Reinforcement

In psychology, a process by which the likelihood of a behavior is increased through the administration of positive stimuli (rewards) or the removal of negative stimuli.