Examlex
A firm can make a decision to either patent a product or make is subject to trade secret law, but using one generally eliminates the use of the other.
Luxury Lighting
High-quality, often designer, lighting fixtures and solutions that are positioned as luxury items and often carry a higher price point.
Specific
Clearly defined or identified; precise or particular in nature.
Measurable
Capable of being quantified or subjected to measurement, often used to determine the effectiveness or impact of certain actions.
Realistic
Something that is plausible and in line with reality, often referring to expectations or portrayals that are achievable or accurate.
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