Examlex
The release of a parasitic wasp in California helped control the infestation of scale insects on citrus trees.However,it also caused the near extinction of a different species of parasitic wasp.Should we consider this experiment an unqualified success?
Interactive Marketing
A marketing approach that involves a two-way interaction between marketers and consumers, often facilitated by digital platforms.
Interactive Marketing
A marketing approach that involves two-way communication between customers and companies, often utilizing digital platforms to engage directly with audiences.
Internal Marketing
The practice of treating employees as internal customers to foster organizational loyalty and engagement.
External Marketing
The practice of promoting a company's products or services to external audiences to build brand awareness and attract customers.
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