After Maria Drank Coffee for the First Time in Her

question 46

Multiple Choice

After Maria drank coffee for the first time in her life,she felt more awake.She then begandrinking coffee every morning.Now when she even smells coffee,she feels more awake.Feeling more awake after just smelling the coffee is the ____.

• A) conditioned stimulus
• B) unconditioned stimulus
• C) conditioned response
• D) unconditioned response

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Definitions:

Strategic Channel Alliance

A cooperative agreement between business firms to use each other’s distribution channels to sell their products, enhancing reach and efficiency.

Direct Distribution

The process by which a company delivers its product directly to the consumer, without going through any intermediaries.

Multichannel Marketing

The practice of engaging with customers across multiple platforms or channels, including online, in-store, social media, and email, to provide a seamless experience.

Value-adding Capabilities

The ability of a company or individual to increase the worth of a product or service by improving its features, functionality, or quality.