A Picture of a Coke Bottle Is Flashed on a Computer

question 45

Multiple Choice

A picture of a Coke bottle is flashed on a computer monitor,but too briefly for a viewer to notice.According to the concept of priming,which result is most likely?

• A) There will be no effect because the viewer is unaware of the event.
• B) The viewer will recognize related words (e.g., diet, Pepsi, Dr. Pepper) more quickly than unrelated words (e.g., computer, pencil) on a test a few seconds later.
• C) There will be faster recognition of related words if the viewer is in an altered state of consciousness.
• D) With repeated exposure, the viewer will become a Coke drinker.