Examlex
In the ____________________ phase of the decision making process,a decision maker examines the organization's environment for conditions that need decisions.
Maturity Phase
The stage in a product lifecycle or business where growth stabilizes and sales peak.
New Product Development
The process of bringing a new product or service to market, from concept through design, creation, and launch.
Premarket Testing
The process of evaluating a new product or service with a selected group of consumers before it is officially launched to the public.
Test Marketing
Introduces a new product or service to a limited geographic area (usually a few cities) prior to a national launch.
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