The Main Goal of A(n) _____ System Is to Improve

question 11

Multiple Choice

The main goal of a(n) _____ system is to improve services offered to consumers and use consumer contact information for targeted marketing.

• A) integrated marketing communication
• B) supply chain management
• C) customer relationship management
• D) enterprise resource planning

---

Definitions:

Adoptive Mothers

Women who have become mothers through the process of legally adopting a child.

Heritability Ratio

A statistical estimate that indicates how much of a trait's variation within a population can be attributed to genetic differences.

Genetic Inheritance

The process by which genes and traits are passed down from parents to their offspring through chromosomes, determining inherited characteristics.

Population Variance

A measure used in statistics to describe the dispersion or spread of a set of data points in a population, indicating how much the individuals differ from the mean.