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When benefits are intangible,the design team should associate the benefit with a measurable factor,such as increased sales.
Cash Discount
A reduction in price offered to a customer for paying in cash or within a specified short payment period.
Book Salesperson
An individual who specializes in selling books, typically working for publishers or bookstores and often responsible for organizing book fairs or visiting schools and libraries.
Cumulative Quantity
The total amount of a particular good or service that has been produced or delivered over a specific period.
Dog Treats
Snacks specifically formulated and intended for consumption by dogs, often used as a form of reward or training aid.
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