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A risk-averse person
Total Variable Cost
The sum of all variable expenses that change in proportion with production output or business activity levels.
Contribution Margin
The amount by which sales revenue exceeds variable costs, indicating how much revenue contributes to fixed costs and profit.
Contribution Margin
The amount of revenue available after variable costs have been deducted, which contributes towards covering fixed costs and generating profit.
Selling Price
The price at which a business offers its product or service for sale to consumers, determined by various factors including cost and market demand.
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