Use the Following Case from Question

question 18

Multiple Choice

Use the following case from question
Irene's Dairy is deciding whether or not to enter the market for ice cream,currently monopolized by Mattie's Ice-cream.If it enters the market,Mattie's can either accommodate him and share his 10million in profits equally with Irene or fight him and cause a 5million loss for each in a price war.​
-​Given that Mattie could convincingly threatens to always fight,what would be Irene's best response

• A)​Enter
• B)Not Enter
• C)Run
• D)​Hide

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Definitions:

Court Adjudication

The legal process by which a judge reviews the evidence and arguments presented by the parties to make a formal decision or judgment.

Lose Control

Occurs when an individual or group no longer retains authoritative command or influence over an entity or situation.

Goodwill

An intangible asset representing the value of a business's reputation, customer relations, and other non-physical assets.

ADR

Alternative Dispute Resolution; a process to resolve disputes outside of the judicial process, including mediation and arbitration.