In His Qualitative Research Project,Chris Is Conducting an Interview Study

question 82

Multiple Choice

In his qualitative research project,Chris is conducting an interview study among a white supremacist group on campus.Chris initially focuses on the group's friendship networks to determine membership and participation.In the course of his research,however,he finds out there are university administrative officials who are also affiliated with this group.Chris then decides to expand his sample to include these university officials and other students that they interact with.This sampling method which evolves and directs the sampling in certain directions is known as

• A)convenient sampling.
• B)snowball sampling.
• C)purposive sampling.
• D)theoretical sampling.
• E)quota sampling.

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Definitions:

Marginal Utility

The additional utility or satisfaction gained from consuming one more unit of a good or service.

Specific Money Outlay

The exact amount of money expended on purchasing goods and services or on an investment.

Maximizing Utility

The process of allocating resources to obtain the highest possible satisfaction or utility.

Money Income

Refers to the total income received in the form of money, including wages, salaries, and other earnings.