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Fantanella Did a Content Analysis of Letters to the Editor

question 20

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Fantanella did a content analysis of letters to the editor.She counted the number of times that the words "disagree" and "agree" appeared,but she also coded the underlying message of the letters as being positive or negative.Counting the number of times the two words appeared is known as coding the


Definitions:

Representative Capacity

This refers to acting on behalf of another person or entity in a legal or official capacity, such as an attorney representing a client.

Authority

The authority to command, decide, and ensure compliance.

Custom

A traditional and widely accepted way of behaving or doing something specific to a particular society, place, or time.

Apparent Authority

The appearance or assumption of authority given to an agent, employee, or representative by the actions or statements of the principal, leading third parties to believe the agent has such authority.

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