You Are a U

question 16

Multiple Choice

You are a U.S.businessperson who has just completed a successful agreement with a Japanese client.As a gesture of friendship,you pat the back of your Japanese client.How is he likely to react?

• A)Move in closer and "invade" your personal space.
• B)Stiffen his body, as he considers such touching improper.
• C)Smile, looking directly into your eyes.
• D)Take both your hands in a warm handshake.

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Definitions:

Product Differentiation

A strategy that businesses use to highlight the unique features and benefits of their products or services, distinguishing them from competitors in the market.

Competitive Scope

Refers to the broadness of a company's target market within its industry, ranging from niche to global markets.

Niche Category

A specialized segment of the market for a particular kind of product or service.

Hybrid Strategy

A competitive business strategy that combines elements of cost leadership and differentiation strategies, aiming to provide high value at a lower cost.