Knowing the Needs of the Receiver Is Essential to Preparing

question 60

True/False

Knowing the needs of the receiver is essential to preparing an effective sales message.

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Definitions:

Stock Holdings

The portfolio of stocks or shares owned by an individual, institution, or entity, representing investment or ownership interest.

Reduction In Risk

A decrease in the uncertainty associated with the return on an investment or the outcome of an action, often pursued through diversification or insurance.

Wal-Mart

A multinational retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores.

Exxon Mobil

An American multinational oil and gas corporation, one of the world's largest publicly traded energy providers and chemical manufacturers.