Which of the Following Best Illustrates How to Overcome People's

question 59

Multiple Choice

Which of the following best illustrates how to overcome people's natural resistance to price?

• A)At a cost of only $145 a year, how could you possibly say "No"?
• B)With all our discounts, your cost is only $145.
• C)For an economical $145 annual fee, you can enjoy the special discounts and advance product information available only to members of the CCY Micro Users Group.
• D)When have you received so much in return for only $145?

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Definitions:

Inventories

The total amount of goods and materials held by a company for the purpose of resale or production.

Days In Inventory

A financial ratio indicating the average number of days the company takes to turn its inventory into sales.

Gross Profit

The difference between revenue generated from goods or services sold and the cost of those goods or services sold, not accounting for other operating expenses.

Beginning Inventory

The value of inventory held by a company at the start of an accounting period, used to calculate cost of goods sold during the period.