Analysis of an Executive Summary for a Report

question 4

Essay

Analysis of an Executive Summary for a Report
Read and analyze the following Executive Summary written to accompany a report on the implementation of a secure intranet.
Executive Summary
Braden Inc.,a small but growing manufacturing business,has operated in Indianapolis,Indiana for ten years.Darren Russell,President,had considered the implementation of a website for the company.He had concerns about the cost to create and maintain an effective site.Russel established a team to study the possibility of implementing company website at an affordable cost.
The team conducted research using primary and secondary research methods.Current literature was examined,and a survey was conducted through a Chamber of Commerce membership list of 50 small business owners of various companies in the metropolitan area that had a company website.
The report discussed the following topics related to the initiation of a company website: (1)benefits to be gained,(2)challenges in development and maintenance,(3)projected costs,and (4)guidelines for getting started.Conclusions of the study can be found in the full report.
The study concluded that intranets have become extremely popular because of the various benefits they offer.Potential problems of intranets can be addressed with recommended security measures.Braden Inc.should proceed with plans to establish a secure intranet.
Required:
Write a critical analysis of this executive summary and discuss the content as well as the writing style.

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Definitions:

Yield To Maturity

An estimate of the annualized rate of return of a bond if held until the date it matures, accounting for its current market price, face value, interest payments, and time to maturity.

Coupon Rate

The yearly interest yield of a bond, represented as a percentage of its nominal value, disbursed from the time it's issued up until its due date.

Maturity Value

The amount of money an investment will yield upon the expiration of an investment period.

Interest Rates

The cost of borrowing money or the payment received for deposit funds, typically expressed as a percentage rate over the period of one year.