The Three Basic Forms That a Product Can Take Are

question 161

Multiple Choice

The three basic forms that a product can take are

• A) markets, products, and images.
• B) goods, ideas, and intangibles.
• C) brands, services, and tangibles.
• D) services, ideas, and goods.
• E) ideas, services, and things.

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Definitions:

Resistance Points

The least favorable terms under which a party is willing to accept a negotiated agreement.

Public Pronouncement

An official statement or announcement made to the general public.

Opening Stance

Refers to the initial position or perspective one adopts before entering into a discussion, negotiation, or debate.

First Price

A type of auction format in which bids are submitted simultaneously, and the highest bidder pays their bid price to receive the item.