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When an organization attempts to control its marketing activities,it may find it difficult to
Quality
How well a good or service meets or exceeds customers’ expectations, or the degree to which a product conforms to established tolerance standards.
Consumer Demand
The desire for particular goods or services supported by the capacity to purchase them.
Price
The amount of money expected, required, or given in payment for something.
Variety
The quality or state of being different or diverse; the absence of uniformity or monotony.
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