Extended Problem Solving Is the Type of Consumer Problem-Solving Process

question 49

Multiple Choice

Extended problem solving is the type of consumer problem-solving process that

• A)involves no conscious planning but rather a powerful and persistent urge to buy something.
• B)is the most complex problem-solving behavior,which comes into play when a purchase involves unfamiliar,expensive,or infrequently bought products.
• C)requires a moderate amount of time for information gathering and search.
• D)is the creation and maintenance of a collection of products that satisfy a person's needs and wants.
• E)requires very little search-and-decision effort and is practiced when buying low-cost and frequently purchased products.

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