Examlex
Sites such as Twitter,Facebook,MySpace and LinkedIn can be used to gather information about consumers,but they are not a good substitute for focus groups.
Need Theories
Psychological theories that describe the kinds of needs that motivate human behavior, such as Maslow's hierarchy of needs.
Managerial Implications
The practical consequences or effects of management theories, studies, or practices on organizational leadership and decision-making.
Basic Psychological Needs
Fundamental psychological necessities identified in self-determination theory, which include autonomy, competence, and relatedness.
Motivation
The psychological process that gives behavior purpose and direction, driving individuals to achieve their goals.
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