The Makers of Tide Detergent Recently Created "Pods" of the Product,characterized

question 182

Multiple Choice

The makers of Tide Detergent recently created "pods" of the product,characterized by a small,square,plastic-wrapped packet that was easier to use.Since it is packaged in these square pods,it requires no measuring and can be transported more easily if one is carrying clothes to a laundromat.This change in packaging is a strategy that can most likely help boost sales in the ____ stage of the product life cycle.

• A)maturity
• B)growth
• C)introduction
• D)market reduction
• E)decline

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Definitions:

Chaleff's Conception

The theory or idea proposed by Ira Chaleff focusing on the dynamics of followership and the importance of courageous followers.

Proactive

Denotes an approach that involves taking action in anticipation of future problems, needs, or changes rather than reacting to events after they occur.

Effective Follower

An individual who actively supports leaders and contributes to the achievement of goals with competence, commitment, and critical thinking.

Decisions

Conclusions or resolutions reached after consideration.