Companies That Focus on Particular Product Categories and Rely on Everyday

question 111

Multiple Choice

Companies that focus on particular product categories and rely on everyday low pricing to acquire a large market share through aggressive and competitive pricing strategies are often referred to as

• A)pioneers.
• B)category killers.
• C)comparison discounters.
• D)price leaders.
• E)category leaders.

---

Definitions:

Uncertain Outcome

A situation where the result cannot be predicted with precision due to variables that are not completely known or controllable.

Fear

An emotional response to a perceived threat, which can be real or imagined, and impacts both individuals and groups.

Motivates

drives individuals or groups to act in a certain way or to pursue specific goals, often by providing incentives or reasons.

Hygiene Factors

Elements related to job satisfaction which, if absent, can lead to dissatisfaction but do not necessarily motivate employees if present, such as company policies and working conditions.