The Value Chain

question 45

Multiple Choice

The value chain

• A)Represents a generic strategy.
• B)Represents all the activities that a firm uses to market and deliver its products.
• C)Represents all the activities that a firm uses to design, produce, market, deliver, and support its products.
• D)None of the above

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Definitions:

Smoothing Constant

A smoothing constant is a parameter in exponential smoothing used to control the level of smoothing applied to a time series.

Holt-Winters Additive Model

A forecasting technique that applies weighted averages and seasonality to predict future data points.

Holt-Winters Multiplicative Model

A forecasting technique that accounts for trends and seasonality in time series data, using a multiplicative approach to model seasonal changes.

Seasonality

Seasonality refers to periodic fluctuations in data or variables that occur at regular intervals due to seasonal factors such as weather, holidays, and school calendars.