The ERG Theory Proposes: Relatedness Needs, Growth Needs and Existential

question 110

True/False

The ERG theory proposes: relatedness needs, growth needs and existential needs.

Understand the elaboration likelihood model, including the central and peripheral routes to persuasion.

Identify factors that influence the effectiveness of persuasive messages, including source credibility and argument strength.

Describe different effects related to persuasion such as the sleeper effect, recency effect, and primacy effect.

Explain the role of physical attractiveness of the communicator in the persuasion process.

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Definitions:

Composite Structural Configuration

A method of organizing a company or system that combines different structures to maximize efficiency and effectiveness.

Professional Bureaucracy

An organizational structure where power is held by professionals with specialized knowledge rather than through formal managerial positions.

Standardization

The process of implementing and developing technical standards to ensure consistency, safety, and efficiency across products, services, and procedures.

Coordination

The organization of the different elements of a complex body or activity so as to enable them to work together effectively.