With Age,ships in the Social Convoy __________

question 55

Multiple Choice

With age,ships in the social convoy __________.

• A) increase in number
• B) increase in size
• C) exchange places
• D) decrease in importance

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Definitions:

Brand Awareness

The extent to which consumers are familiar with the qualities or image of a particular brand of goods or services.

Gray Market Activity

A specific type of arbitration whereby companies or individuals buy a product in a cheaper market and sell it in a more expensive market.

Price-oriented Promotions

Marketing strategies focused on attracting consumers by advertising lower prices or special deals for a limited time.

Viral Marketing

A marketing strategy that relies on social networks to rapidly spread a message or product information, much like a virus.