Products for Which Consumers Cannot Easily Compare Product Characteristics and Value

question 29

Multiple Choice

Products for which consumers cannot easily compare product characteristics and value information from others are called:

• A)Experience goods
• B)Search goods
• C)Retail goods
• D)Consumer goods
• E)Credence Goods

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Definitions:

Corporate Culture

The shared values, beliefs, and practices that define the behavior of an organization and its employees.