Examlex
The bargaining power of suppliers is the ability to raise the price of inputs or to raise the costs of the industry in other ways.
External
Factors or influences that exist or happen outside of the organization and can impact its operations or performance.
Ownership
The state or fact of possessing something, such as a business or property.
Marketing
The process of creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
Word Of Mouth
The passing of information from person to person through verbal communication, often considered a powerful marketing tool.
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