The Reasons That Explain Why So Many New Products Fail

question 18

Multiple Choice

The reasons that explain why so many new products fail to generate an economic return include all of the following except

• A) the demand for innovations is inherently uncertain.
• B) the technology is poorly commercialized.
• C) many fail because of poor positioning strategy.
• D) development costs are not kept in check.
• E) the products are slow to get to the market.

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Definitions:

Managerial Accounting Report

Detailed reports that provide managers with financial information and analysis used for decision-making and operational control.

Production Equipment

Tools and machinery used in the production process to manufacture products or provide services.

Factory Overhead

The indirect costs associated with manufacturing, excluding direct materials and direct labor expenses.

Current Asset

Resources anticipated to be transformed into cash, disposed of, or utilized within one year or during the business's standard operating period.