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Companies pursuing a low-cost strategy on a global scale are following a global standardization strategy.
Civil Society
The realm of organized social life that is voluntary, often non-governmental, and aimed at promoting community well-being.
Hegemony
The dominance of one group over others, often exercised through cultural, economic, or political means.
Cultural Associations
Groups or organizations formed around shared cultural interests, practices, or identities, aiming to preserve or promote specific cultural aspects.
Marginalized
Describes individuals or groups that are pushed to the edges of society, often facing disadvantages and exclusion from mainstream social, economic, and political life.
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