Sony Has Cutting Edge Technology, Efficient Distribution Networks, and Superior

question 38

Multiple Choice

Sony has cutting edge technology, efficient distribution networks, and superior organizational practices. These characteristics are most relevant to which component of international strategy?

• A) distinctive competence
• B) scope of operations
• C) resource deployment
• D) synergy

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Definitions:

Permission Marketing

A method of marketing where companies seek consent from potential customers before sending them promotional messages or emails.

Opt-out Marketing

A form of marketing where consumers are automatically enrolled into marketing communications but are given the choice to opt-out.

E-mail Updates

Communications sent to a subscriber's email address to inform them about news, products, or promotions.

Website Design Elements

Critical components involved in creating a website, such as layout, color scheme, typography, user interface, and user experience design.