According to the Eclectic Theory, All of the Following Should

question 47

Multiple Choice

According to the eclectic theory, all of the following should be considered when choosing a mode of entry EXCEPT ________.

• A) ownership advantages
• B) location advantages
• C) financial control advantages
• D) internalization advantages

---

Definitions:

Mass Customization

A production technique that allows for personalization or tailoring of products to individual customers' preferences while maintaining the efficiency of mass production.

80/20 Principle

Also known as the Pareto Principle, it suggests that 80% of effects come from 20% of causes, commonly applied in business and productivity analysis.

Psychographic Characteristics

Attributes of consumers that relate to their personalities, values, attitudes, interests, and lifestyles.

Demographic Segmentation

The division of a market into segments based on variables such as age, gender, income, education, and family size to tailor marketing strategies.