The Business Strategy Followed by the Firm Sets the Stage

question 82

True/False

The business strategy followed by the firm sets the stage for the role of operations management within an international firm.

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Definitions:

Sales Organization

A sales organization is the structure of the team within a business that is responsible for selling the company’s products or services, including roles, policies, and strategies to achieve sales goals.

Duplication Of Selling

The strategy of selling the same product or service multiple times or through various channels, often to maximize profit or market penetration.

Consultative Selling

A sales approach emphasizing the identification and addressing of customer needs and problems, establishing a consultative relationship rather than making a direct sale.

Key Account Management

The practice of using team selling to focus on important customers so as to build mutually beneficial, long-term, cooperative relationships.