Examlex
Which one of the following statements is accurate?
Secondary Data
Refers to information that has been collected previously by someone else for a different purpose, which can be used for a new research study or analysis without conducting new observations or experiments.
Marketing Research
Marketing Research involves gathering, analyzing, and interpreting information about a market, including potential and existing customers, competitors, and the overall industry landscape, to inform business strategies.
Secondary Data
Information that has been collected previously by someone else for a different purpose but is being utilized for a new research study or analysis.
Preliminary Data
Initial, often incomplete datasets gathered in the early stages of a research project, used for forming hypotheses or guiding further investigation.
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