Student Researchers Collected Data on Name Awareness of a Local

question 76

Multiple Choice

Student researchers collected data on name awareness of a local store. The researchers found that three-fourths of the people who refused to respond were members of the Greek system. If the Greek students who refused to participate in the survey were truly different on some key dimension from those who actually responded to the______________survey,______________error could bias the research results.

• A) observation
• B) sampling
• C) response
• D) nonresponse
• E) noncoverage

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Definitions:

Negative Actions

Behaviors or deeds that have harmful, destructive, or undesirable outcomes.

Illusory Correlations

The perception of a relationship between two variables even when no such relationship exists.

Kernel of Truth

The idea that many myths, stereotypes, or exaggerated claims have a basis in fact, however small or misinterpreted that fact may be.

Perceived Homogeneity

The tendency to see members of an out-group as more similar to each other than they really are or than members of the in-group.