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Rare events,with smaller corresponding probabilities,are towards the middle of the normal curve.
Channel Circumvention
A distribution strategy where a producer sells their products directly to consumers, bypassing intermediary levels of distribution.
Disintermediation
A source of channel conflict that occurs when a channel member bypasses another member and sells or buys products direct.
Directly Sells
The practice of selling products or services directly to the consumer in a non-retail environment, avoiding traditional retail channels.
Vertical Conflict
Disagreements or disputes between different levels of the same distribution channel, such as manufacturers and retailers or wholesalers and retailers.
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