Mingles, Inc

question 62

Multiple Choice

Mingles, Inc. concentrates its efforts on its target market of 18 to 25 year olds. It is using a __________ strategy.

• A) focus
• B) differentiation
• C) cost leadership
• D) multidomestic
• E) universal

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Definitions:

Legal Liabilities

Obligations under law arising from civil actions or torts, not fulfilling contracts, or statutory violations.

Negative Publicity

Unfavorable media coverage or public perception, often resulting from controversial actions or statements by an individual or organization.

Complaint on Twitter

The expression of dissatisfaction or reporting of a problem through the social media platform Twitter.

Performance Reviews

Systematic evaluations of an employee's job performance and overall contribution to a company.