Strategy Formulation Begins with Understanding the Circumstances, Forces, Events, and Issues

question 19

Essay

Strategy formulation begins with understanding the circumstances, forces, events, and issues that require managers to assess those factors that influence the company's ability to compete. Choose one of the following types of organizations: a fast-food chain, a clothing manufacturer, a communications device manufacturer or service provider, or an automobile manufacturer. Perform a SWOT analysis on the company of your choice, using what you know about the company to list at least three strengths, three weaknesses, three opportunities, and three threats.

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Definitions:

Substitution

Substitution refers to the economic principle where users replace one good or service with another in response to changes in price, technology, or consumer preferences.

Product Transformation Curve

Curve showing the various combinations of two different outputs (products) that can be produced with a given set of inputs.

Diseconomies of Scope

A situation where the cost per unit increases as a company produces more types of products or services.

Economies of Scope

Cost advantages that enterprises obtain due to efficient utilization of resources across multiple products or services.