Examlex
Target marketing refers to the selection and prioritizing of segments to which the company will market its products or services.
Market Failure
A situation in which a market left on its own fails to allocate resources efficiently.
Free-Ride
A situation in which an individual benefits from resources, goods, or services without contributing to the cost.
Private Markets
Markets where transactions occur directly between parties without public exchange involvement, often characterized by less regulation.
Socially Optimal Level
A state of resource allocation where the benefits to society are maximized, considering all externalities.
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