Examples of Demographics That Might Be Used in Building Prospect

question 28

Multiple Choice

Examples of demographics that might be used in building prospect profiles include all of the following except:

• A) size of business.
• B) type of equipment currently in use.
• C) geographic distance from shipping point.
• D) customer buying preferences.

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Definitions:

Stimulus Generalization

The process by which a response that has been learned to one stimulus is elicited by a different, but similar, stimulus.

Spontaneous Recovery

The reappearance of a previously extinguished conditioned response after a period of rest, without any further conditioning.

Skinner Box

An experimental apparatus developed by B.F. Skinner for studying operant conditioning in animals, involving levers, stimuli, and rewards.

Operant-Conditioning Chamber

A controlled environment used in behavioral psychology to study animal behavior through rewards and punishments.