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Many firms use a metric called _____ to measure customer loyalty and engagement.
Id
In psychoanalytic theory, the part of the personality that is the source of instinctual impulses and demands for immediate satisfaction of primitive needs.
Superego
A component of Sigmund Freud's psychoanalytic theory, representing the ethical component of the personality and provides the moral standards by which the ego operates.
Freud
Sigmund Freud was an Austrian neurologist who founded the discipline of psychoanalysis.
Guilty
A sense of obligation or regret for a specific misdeed, transgression, or fault, regardless of its actuality.
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