According to Gersuny and Rosengren, Customers Have Four Distinct Roles

question 19

Multiple Choice

According to Gersuny and Rosengren, customers have four distinct roles. Which of the following is one of them?

• A) Distributor
• B) Supplier
• C) Coworker
• D) Employer

---

Definitions:

Nok

A culture in ancient Nigeria known for its early production of life-sized terracotta figures, dated to between 500 BCE and 200 CE.

Yoruba Legends

A rich body of myths, legends, and folklore from the Yoruba people of West Africa, often involving gods, ancestors, and heroes.

Group's Origins

Generally refers to the background or history of how a specific group, whether cultural, social, or professional, initially came together or was founded.

Rock-Cut Church

A church made by carving into natural rock formations, common in regions like Ethiopia, providing unique architectural features.