Customer Departmentalization Generally Is More Effective Than Geographic Departmentalization

question 40

True/False

Customer departmentalization generally is more effective than geographic departmentalization.

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Definitions:

Goal Theory

A framework that studies how setting goals influences behavior and performance.

Goal-Setting Process

A motivational technique involving the establishment of achievable, specific, and measurable objectives to enhance performance and focus.

Employees

Individuals who are hired to perform services or work for an organization or employer, typically in return for compensation.

Dual Factor Theory

Dual Factor Theory, also known as Herzberg's motivation-hygiene theory, proposes that job satisfaction and dissatisfaction arise from two separate sets of factors—motivation factors that lead to job satisfaction and hygiene factors that prevent dissatisfaction.