If Brighten Your World Inc

question 103

Multiple Choice

If Brighten Your World Inc. sells its light bulbs to the Jacobs Motor Company to be used in all of their cars as headlights, Brighten Your World is engaging in what type of marketing activity?

• A) Marketing research
• B) Consumer marketing
• C) Relationship marketing
• D) Aggregate marketing
• E) Industrial marketing

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Definitions:

Occupational Safety and Health Act

A law enacted to ensure that employers provide employees with an environment free from recognized hazards, such as exposure to toxic chemicals, excessive noise levels, mechanical dangers, heat or cold stress, or unsanitary conditions.

Taft-Hartley Act

A United States federal law passed in 1947 that restricts the activities and power of labor unions.

Employee Free Choice Act

a proposed U.S. law aimed at making it easier for workers to form, join, or assist labor organizations and provide for mandatory injunctions for unfair labor practices during organizing efforts.

Wagner Act

Also known as the National Labor Relations Act of 1935, it is foundational U.S. legislation establishing the right of workers to organize into trade unions and engage in collective bargaining.