Brilliant Solutions Applies LED Technology to Create Specialized Lighting Systems

question 71

Multiple Choice

Brilliant Solutions applies LED technology to create specialized lighting systems for cellphone towers, drilling rigs, airport runways, and other specialized uses. It sells to businesses that are willing to pay for superior products that are durable, so their lighting systems remain safe, endure harsh conditions, and last for years. All of Brilliant Solutions' products are packaged in boxes prominently displaying the Brilliant Solutions brand. Why would this brand be valuable to the company?

• A) It signals the high quality of the product and helps customers remember it.
• B) It helps customers classify the products correctly.
• C) It is a product feature that contributes to the value package.
• D) It allows Brilliant Solutions to present the products as capital items.
• E) It enables Brilliant Solutions to extend its product lines.

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Definitions:

Conventional Business World

The traditional corporate landscape, characterized by established practices, hierarchies, and economic activities.

Immigrants

People who come to live permanently in a foreign country from their country of origin.

Organized Crime Activity

Illegal activities carried out by structured groups primarily engaged in the pursuit of profit or power.

Labor Racketeering

The involvement of organized crime in the manipulation and exploitation of labor unions and their members, often for personal profit.