The Combination of Distribution Channels That a Firm Selects to Get

question 163

Multiple Choice

The combination of distribution channels that a firm selects to get a product to its end users is its

• A) distribution mix.
• B) distribution strategy.
• C) distribution network.
• D) channel selection.
• E) channel intermediaries.

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Definitions:

Chemoreceptors

Sensory receptors that respond to chemical stimuli, such as those found in the nose, tongue, or certain body cells.

Special Sense

A type of sensory experience that includes vision, hearing, taste, smell, and balance, involving specific organ systems.

Touch

One of the five senses, involving the perception of sensation through physical contact with the skin.

Hearing

The sensory process by which sounds are perceived, involving the ear's detection of sound waves and their transmission to the brain.