An Active Audience Is One That

question 24

Multiple Choice

An active audience is one that

• A) uses as many technological means as they can to ingest media content.
• B) actively interprets media content.
• C) does not watch media content.
• D) has premium cable packages.

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Definitions:

Flexible

Capable of bending easily without breaking or able to be easily modified to respond to altered circumstances.

Cognitive Artifacts

Intellectual tools passed down from generation to generation that may assist in learning within societies.

Selective Optimization With Compensation

A strategy that involves focusing on and optimizing strengths while compensating for declines or weaknesses, often used in the context of aging.